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\n
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\u67e5\u5c14\u8482\u5c3c\u505a\u4e86\u4e00\u4e2a\u4f1f\u5927\u7684\u5b9e\u9a8c\uff1a\u4ed6\u62ff\u4e86\u4e09\u6876\u6c34\uff0c\u4e00\u6876\u70ed\u6c34\uff0c\u4e00\u6876\u51b7\u6c34\uff0c\u4e00\u6876\u5e38\u6e29\u6c34\u3002\u4ed6\u8ba9\u4e00\u4e2a\u5b66\u751f\u628a\u5de6\u624b\u653e\u5165\u70ed\u6c34\u4e2d\uff0c\u53f3\u624b\u653e\u5165\u51b7\u6c34\u4e2d\uff0c\u7136\u540e\u518d\u628a\u4e24\u53ea\u624b\u540c\u65f6 \u653e\u5165\u5e38\u6e29\u7684\u6c34\u4e2d\u3002\u5f53\u7136\uff0c\u4e00\u53ea\u624b\u611f\u89c9\u5f88\u70ed\uff0c\u53e6\u4e00\u53ea\u611f\u89c9\u5f88\u51b7\u3002\u8fd9\u662f\u56e0\u4e3a\u4eba\u7684\u611f\u89c9\u5668\u5b98\u5728\u5f3a\u70c8\u7684\u53cd\u5dee\u4e4b\u4e0b\u88ab\u8fc7\u5ea6\u5f71\u54cd\u4e86\u3002\u6ca1\u6709\u7edd\u5bf9\u6e29\u6807\uff0c\u53ea\u6709\u76f8\u5bf9\u6e29\u5ea6\uff0c\u800c\u4e14\u8fd8\u6709\u91cf\u5b50 \u6548\u5e94\u5728\u5176\u4e2d\u3002<\/p>\n\n\n\n

\u67e5\u5c14\u8482\u5c3c\u4e3e\u4e86\u623f\u5730\u4ea7\u7ecf\u7eaa\u4eba\u7684\u4f8b\u5b50\u3002\u5982\u679c\u4e00\u4e2a\u4e61\u4e0b\u4eba\u5230\u57ce\u91cc\u6765\u627e\u4f60\u4e70\u623f\uff0c\u4f60\u9996\u5148\u8981\u505a\u7684\u5c31\u662f\u5e26\u4ed6\u53bb\u4e24\u5957\u4f60\u89c1\u8fc7\u7684\u6700\u8d35\u7684\u623f\u5b50\uff0c\u7136\u540e\uff0c\u518d\u5e26\u4ed6\u53bb\u770b\u4e00\u4e9b\u4e2d\u7b49\u6602\u8d35\u7684\u623f\u5b50\uff0c\u6700\u540e\u4f60\u5c31\u80fd\u641e\u5b9a\u4ed6\u4e86\u3002\u8fd9\u5957\u529e\u6cd5\u975e\u5e38\u6709\u6548\uff0c\u8fd9\u4e5f\u662f\u9500\u552e\u5458\u8fd9\u4e48\u505a\u7684\u539f\u56e0\uff0c\u5b83\u603b\u80fd\u8d77\u4f5c\u7528\u3002<\/p>\n\n\n\n

\u6211\u6709\u4e00\u4e2a\u670b\u53cb\uff0c\u9760\u7ee7\u627f\u7684\u8d22\u4ea7\u4e3a\u751f\u3002\u4ed6\u6709\u4e00\u6b21\u5bf9\u6211\u8bf4\u7684\u8bdd\u5f88\u8ba9\u6211\u53d7\u7528\u3002\u4ed6\u8bf4\uff1a\u201c\u67e5\u5229\uff0c\u5982\u679c\u4f60\u628a\u4e00\u53ea\u9752\u86d9\u653e\u8fdb\u6eda\u70eb\u7684\u5f00\u6c34\u4e2d\uff0c\u5b83\u4f1a\u7acb\u523b\u8df3\u51fa\u6765\u3002\u4f46\u662f\u5982\u679c\u4f60\u628a\u5b83\u653e\u5728\u6e29\u6c34\u4e2d\uff0c\u7136\u540e\u7ed9\u6c34\u6162\u6162\u52a0\u70ed\uff0c\u6700\u7ec8\uff0c\u5b83\u5c06\u4f1a\u88ab\u5f00\u6c34\u716e\u6b7b\u3002\u201d\u6211\u4e0d\u77e5\u9053\u9752\u86d9\u4f1a\u4e0d\u4f1a\u771f\u7684\u5982\u4ed6\u6240\u8bf4\u7684\u90a3\u822c\u3002<\/p>\n\n\n\n

\u4f46\u662f\u6211\u77e5\u9053\u7684\u5f88\u591a\u5546\u4eba\u7684\u786e\u662f\u5982\u6b64\u7684\u3002\u8fd9\u8fd8\u662f\u53cd\u5dee\u73b0\u8c61<\/strong> \uff08contrast phenomenon\uff09\u3002\u4f46\u4ed6\u4eec\u90fd\u662f\u4e9b\u4f4d\u9ad8\u6743\u91cd\u7684\u5927\u4eba\u7269\u3002\u6211\u7684\u610f\u601d\u662f\uff0c\u4ed6\u4eec\u4e0d\u662f\u8822\u86cb\u3002\u5f53\u53d8\u5316\u4e00\u70b9\u70b9\u9760\u8fd1\u4f60\u65f6\uff0c\u4f60\u5f88\u53ef\u80fd\u65e0\u6cd5\u67e5\u89c9\u3002\u6240\u4ee5\uff0c\u5982\u679c\u4f60\u8981\u6210\u4e3a\u4e00\u4e2a\u5177\u6709\u826f\u597d\u5224\u65ad\u529b\u7684\u4eba\uff0c\u4f60\u5fc5\u987b\u5bf9\u4e8e\u8fd9\u4e9b\u56e0\u4e3a\u5bf9\u6bd4\u5728\u4f60\u8111\u4e2d\u6240\u4ea7\u751f\u7684\u626d\u66f2\u6709\u6240\u53cd\u5e94\u3002<\/p>\n\n\n\n

\u5341.\u6743\u5a01\u4eba\u7269\u7684\u8fc7\u5ea6\u5f71\u54cd\u6240\u9020\u6210\u7684\u504f\u89c1<\/strong>
\u5173\u4e8e\u7c73\u5c14\u683c\u4f26\u5b9e\u9a8c\u7684\u5fc3\u7406\u5b66\u8bba\u6587\u5927\u6982\u67091600\u7bc7\u3002\u5728\u8fd9\u4e2a\u5b9e\u9a8c\u4e2d\uff0c\u6709\u4e00\u4e2a\u626e\u6f14\u6743\u5a01\u7684\u4eba\uff0c\u4ed6\u544a\u8bc9\u88ab\u5b9e\u9a8c\u5bf9\u8c61\uff0c\u4ed6\u4eec\u5fc5\u987b\u5bf9\u5b8c\u5168\u65e0\u8f9c\u7684\u4eba\u6301\u7eed\u65bd\u4e88\u7535\u51fb\u3002\u4ee4\u4eba \u60ca\u8bb6\u7684\u662f\uff0c\u5373\u4f7f\u88ab\u5b9e\u9a8c\u8005\u5f00\u59cb\u53d8\u5f97\u7d27\u5f20\u4e0e\u52a8\u6447\uff0c\u5f53\u4ed6\u4eec\u88ab\u547d\u4ee4\u65bd\u4e88\u6700\u5927\u7535\u51fb\u7684\u65f6\u5019\uff0c\u6709\u8d85\u8fc7\u4e09\u5206\u4e4b\u4e8c\u7684\u4eba\u8fd8\u662f\u4f1a\u7167\u505a\u3002\u7c73\u5c14\u683c\u4f26\u60f3\u901a\u8fc7\u8fd9\u4e2a\u5b9e\u9a8c\u5c55\u793a\u5e0c\u7279\u52d2\u662f\u5982\u4f55\u6210\u529f\u7684\uff0c\u8fd9\u4e2a\u5b9e\u9a8c\u7684\u786e\u662f\u6293\u4f4f\u4e86\u8fd9\u4e2a\u4e16\u754c\u7684\u60f3\u8c61\u529b\u3002<\/p>\n\n\n\n

\u4ece\u7c73\u5c14\u683c\u4f26\u5b9e\u9a8c\u7684\u89c2\u70b9\u6765\u770b\uff0c\u7eb3\u7cb9\u7684\u72af\u7f6a\u6d3b\u52a8\u548c\u5e0c\u7279\u52d2\u7684\u6210\u529f\u4fbf\u4e0d\u96be\u7406\u89e3\u3002\u90e8\u5206\u539f\u56e0\u662f\u653f\u6cbb\u6b63\u786e\u548c\u6743\u5a01\u7684\u8fc7\u5ea6\u5f71\u54cd\u529b\u3002\u4eba\u7c7b\u5929\u751f\u5177\u6709\u670d\u4ece\u6743\u5a01\u7684\u503e\u5411\uff0c\u5373\u4f7f\u8fd9\u670d\u4ece\u662f\u9519\u8bef\u7684\u3002<\/p>\n\n\n\n

\u4f60\u4e5f\u8bb8\u4f1a\u559c\u6b22\u4e0b\u9762\u8fd9\u4e2a\u4f8b\u5b50\uff1a\u6709\u4e24\u4e2a\u98de\u673a\u9a7e\u9a76\u5458\uff0c\u4e00\u6b63\u4e00\u526f\uff0c\u6b63\u9a7e\u9a76\u5458\u662f\u4e00\u4e2a\u6743\u5a01\u4eba\u7269\u3002\u4ed6\u4eec\u6ca1\u6709\u5728\u98de\u673a\u91cc\uff0c\u800c\u662f\u5728\u6a21\u62df\u72b6\u6001\u4e0b\u5b8c\u6210\u4e86\u8fd9\u4e2a\u5b9e\u9a8c\u3002\u526f\u9a7e\u9a76\u5458\u5728 \u6a21\u62df\u72b6\u6001\u4e0b\u88ab\u8bad\u7ec3\u4e86\u5f88\u957f\u4e00\u6bb5\u65f6\u95f4\uff0c\u4ed6\u77e5\u9053\u4ed6\u7684\u804c\u8d23\u5c31\u662f\u9632\u6b62\u5760\u673a\u3002\u5b9e\u9a8c\u8fc7\u7a0b\u4e2d\uff0c\u90a3\u4e2a\u6b63\u9a7e\u9a76\u5458\u505a\u4e86\u4e00\u4e9b\u8fde\u50bb\u74dc\u90fd\u80fd\u770b\u51fa\u6765\u8db3\u4ee5\u5bfc\u81f4\u5760\u673a\u7684\u64cd\u4f5c\u3002\u4f46\u526f\u9a7e\u9a76\u5458\u53ea\u662f\u5b89\u9759\u5730\u5750\u5728\u90a3\u513f\uff0c\u56e0\u4e3a\u6b63\u9a7e\u9a76\u662f\u6743\u5a01\u89d2\u8272\u300225%\u7684\u60c5\u51b5\u4e0b\uff0c\u98de\u673a\u90fd\u4f1a\u5760\u6bc1\u3002<\/p>\n\n\n\n

\u5341\u4e00.\u201c\u5265\u593a\u8d85\u7ea7\u53cd\u5e94\u7efc\u5408\u75c7\u201d\uff08deprival super-reaction syndrome\uff09\u5bfc\u81f4\u7684\u504f\u89c1\u3002\u5305\u62ec\u7531\u5f53\u4e0b\u7684\u6216\u6f5c\u5728\u7684\u532e\u4e4f\u9020\u6210\u7684\u504f\u89c1\uff0c\u5305\u62ec\u53ef\u80fd\u53d1\u751f\u7684\u5bf9\u51e0\u4e4e\u5df2\u7ecf\u62e5\u6709\u6216\u4ece\u672a\u66fe\u62e5\u6709\u7684\u4e1c\u897f\u88ab\u5265\u593a\u3002<\/strong><\/p>\n\n\n\n

\u6211\u6709\u4e00\u4e2a\u90bb\u5c45\uff0c\u8fd9\u4f4d\u8001\u524d\u8f88\u7684\u623f\u5b50\u5468\u56f4\u6709\u4e00\u7247\u5c0f\u5c9b\uff0c\u4ed6\u7684\u9694\u58c1\u90bb\u5c45\u5728\u90a3\u5c0f\u5c9b\u4e0a\u79cd\u4e86\u4e00\u682a\u5c0f\u5c0f\u7684\u677e\u6811\uff0c\u5927\u7ea6\u6709\u4e09\u82f1\u5c3a\u9ad8\u3002\u4ee5\u524d\uff0c\u90a3\u4f4d\u8001\u524d\u8f88\u80fd\u4ee5180\u5ea6\u7684\u89c6\u89d2\u770b\u5230\u4ed6\u623f\u524d\u7684\u6e2f\u53e3\uff0c\u6709\u4e86\u8fd9\u682a\u5c0f\u6811\uff0c\u4ed6\u7684\u89c6\u89d2\u53d8\u6210\u4e86179\u53c83\/4\u5ea6\u3002\u4ece\u6b64\uff0c\u4e24\u4eba\u4fbf\u7ed3\u4e0b\u4e16\u4ec7\uff0c\u8fd9\u79cd\u4ec7\u6028\u4ecd\u5728\u7ee7\u7eed\u3002<\/p>\n\n\n\n

\u6211\u7684\u610f\u601d\u662f\uff0c\u4eba\u4eec\u771f\u6b63\u75af\u72c2\u6267\u7740\u4e8e\u90a3\u4e9b\u5fae\u4e0d\u8db3\u9053\u7684\u201c\u51cf\u5c11\u201d\u3002\u5982\u679c\u4f60\u5bf9\u6b64\u6709\u6240\u52a8\u4f5c\uff0c\u4f60\u5c31\u53c8\u9677\u5165\u4e86\u4e92\u6362\u503e\u5411\u3002\u56e0\u4e3a\u4f60\u4eec\u4e0d\u4ec5\u4e92\u6362\u53cb\u7231\uff0c\u4f60\u4eec\u8fd8\u4f1a\u4e92\u6362\u4ec7\u6068\uff0c\u5e76\u4e14\u6240\u6709\u7684\u4e8b\u60c5\u90fd\u4f1a\u5347\u7ea7\u3002\u5982\u6b64\u5de8\u5927\u7684\u75af\u72c2\u90fd\u6e90\u4e8e\u4eba\u4eec\u4e0b\u610f\u8bc6\u5730\u628a\u81ea\u5df1\u5931\u53bb\u7684\u4e1c\u897f\u3001\u6216\u8005\u51e0\u4e4e\u5f97\u5230\u53c8\u6ca1\u5f97\u5230\u7684\u4e1c\u897f\u770b\u5f97\u592a\u91cd\u3002\u5728\u8fd9\u65b9\u9762\uff0c\u65b0\u53ef\u4e50\uff08New Coke\uff09\u662f\u4e00\u4e2a\u6781\u7aef\u7684\u5546\u4e1a\u6848\u4f8b\u3002<\/p>\n\n\n\n

\u53ef\u53e3\u53ef\u4e50\u662f\u4e16\u754c\u4e0a\u4ef7\u503c\u6700\u9ad8\u7684\u54c1\u724c\u3002\u53ef\u53e3\u53ef\u4e50\u6709\u5f88\u591a\u806a\u660e\u7684\u5de5\u7a0b\u5e08\u3001\u5f8b\u5e08\u3001\u5fc3\u7406\u5b66\u5bb6\u548c\u5e7f\u544a\u4e3b\u7ba1\u7b49\u7b49\u3002\u5728\u8fc7\u53bb\u7684100\u5e74\u4e2d\uff0c\u4ed6\u4eec\u82b1\u4e86\u5f88\u591a\u65f6\u95f4\u8ba9\u4eba\u4eec\u76f8\u4fe1\u5546\u6807\u6709\u7740\u5de8\u5927\u7684\u65e0\u5f62\u4ef7\u503c\u3002\u4eba\u4eec\u4f1a\u628a\u8fd9\u4e2a\u5546\u6807\u4e0e\u67d0\u79cd\u53e3\u5473\u8054\u7cfb\u5728\u4e00\u8d77\u3002\u4f46\u5f53\u4ed6\u4eec\u5bf9\u5916\u754c\u8868\u793a\u201c\u53e3\u5473\u6539\u826f\u4e86\u201d\uff0c\u8fd9\u662f\u6d88\u8d39\u8005\u96be\u4ee5\u63a5\u53d7\u7684\u3002<\/p>\n\n\n\n

\u53e3\u5473\u4e8b\u5173\u4f53\u9a8c\uff0c\u6211\u7684\u610f\u601d\u662f\u4f60\u53ef\u4ee5\u6539\u826f\u4e00\u79cd\u53bb\u6c61\u5242\u6216\u662f\u4ec0\u4e48\u4e1c\u897f\uff0c\u4f46\u6211\u8ba4\u4e3a\u4f60\u4e0d\u80fd\u628a\u67d0\u79cd\u53e3\u5473\u505a\u4ec0\u4e48\u5927\u7684\u6539\u53d8\u3002\u6240\u4ee5\uff0c\u4ed6\u4eec\u5f97\u4e86\u8fd9\u79cd\u5de8\u5927\u7684\u201c\u5265\u593a\u8d85\u7ea7\u53cd\u5e94\u7efc\u5408\u75c7\u201d\u3002\u7ed3\u679c\u60e8\u8d25\uff01<\/p>\n\n\n\n

\u987a\u4fbf\u8bf4\u4e00\u4e0b\uff0c\u90ed\u601d\u8fbe\uff08Goizuetta\uff0c\u53ef\u4e50\u5f53\u65f6\u7684CEO\uff09\u548c\u57fa\u5965\uff08Don Keough\uff0c\u53ef\u4e50\u65f6\u4efb\u603b\u88c1\uff09\u90fd\u662f\u806a\u660e\u800c\u6709\u8da3\u7684\u4eba\uff0c\u4f46\u6b63\u662f\u806a\u660e\u4eba\u505a\u51fa\u4e86\u8fd9\u4e9b\u53ef\u6015\u7684\u3001\u611a\u8822\u7684\u9519\u8bef\u3002\u73b0\u5728\u4f60\u660e\u767d\u201c\u5265\u593a\u8d85\u7ea7\u53cd\u5e94\u7efc\u5408\u75c7\u201d\u7684\u529b\u91cf\u4e86\u5427\uff1f\u4f46\u662f\u4eba\u4eec\u5bf9\u5f97\u548c\u5931\u603b\u4e0d\u80fd\u505a\u51fa\u5747\u8861\u7684\u53cd\u5e94\u3002<\/p>\n\n\n

\n
\"\u67e5\u7406.\u8292\u683c\u2014\u2014\u4eba\u7c7b\u7684\u504f\u89c1\u548c\u8bef\u5224\u5fc3\u7406\"
\u67e5\u7406.\u8292\u683c\u2014\u2014\u4eba\u7c7b\u7684\u504f\u89c1\u548c\u8bef\u5224\u5fc3\u7406<\/figcaption><\/figure><\/div>\n\n\n

\u5341\u4e8c.\u7fa1\u6155\/\u5ac9\u5992\u5bfc\u81f4\u7684\u504f\u89c1<\/strong>
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